As if the C300 announcement wasn’t enough, Canon also showed off a new concept DSLR which is capable of shooting 4K video.

Canon Inc. today announced that the company is developing a new-concept EOS-series digital single-lens reflex (SLR) camera. Incorporating an enhanced version of the video-capture capability offered in the current EOS-series lineup, the new camera will be ideally suited for cinematographic and other digital high-resolution production applications. The model will be equipped with a 35 mm full-frame CMOS sensor and, enabling the recording of 4K video* (at a frame rate of 24P, with Motion-JPEG compression), will make possible the type of exceptional image quality and sublime imaging expression to be expected from the next generation of รขโ‚ฌล“EOS Movies.รขโ‚ฌย

Availability has not been announced and no word on whether this will be an affordable option or be priced above the 1D X.